The NPRM cites no empirical evidence supporting an inference that providers of Internet
and Web services are more prone to engage in fraud than providers of other services to
businesses. Indeed, despite the enormous scale of the Internet economy, the NPRM cites only
four cases in which the Commission has alleged fraud in the sale of Web services, and
identifies no cases whatsoever involving fraud in the sale of Internet services.
68
Measured
against the sheer scale of business to business e commerce on the World Wide Web, these
enforcement statistics do not reflect a uniquely pernicious problem with fraudulent telemarketing
in the area of Internet and Web services. Accordingly, this data does not justify the selective
expansion of the TSR to encompass these industries.
The FTC's proposed disparate treatment of Web and Internet service providers under the
TSR will result in significant competitive harm. For example, commercial cable modem service
providers like Cox Business Services compete directly with telephone companies offering DSL
services. Although the proposed amended Rule would stultify the marketing communications of
Cox Business Services, it would leave unfettered the telemarketing efforts of its principal
competitors, the DSL companies that would continue to be insulated from the jurisdiction of the
FTC by their status as common carriers.
If the Commission truly intends to sweep into the TSR any and all service relating to the
World Wide Web, then the proposed amended Rule also would embrace all forms of Internet
advertising. Commenting on the recent explosion in online advertising, former FTC Chairman
Robert Pitofsky noted that online ad revenues in the United States had grown from less than
68
See NPRM
, 67 Fed. Reg. 4492, 4531.
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