SMEs and E Commerce   The Asia Foundation

4.5.2   Companies that no longer have websites 

Those two respondents were in Phuket. They developed the website and stopped 

using the website in those years of the development. Dissatisfaction and 

inefficiency were reasons to quit. 

One company, which was in the distribution and trade sector, developed the 

website in the year 1998. It had its objective to use the website to promote 

company to potential customers. Information on the website included company 

profile, address product information, and web counter. The company used its own 

in house web developer to develop the website. The web hosting company 

managed the website.  

Another company, which was in the business services sector, developed the 

website in the year 2001. It aimed to use the website to sell goods over the 

Internet as a new channel of distribution. Information on the website included 

company address, product information, and product prices. The company hired a 

web designer to develop and manage the website.  

The websites of both companies had never been maintained or updated. 

4.5.3 Companies with website under construction/with a plan to make 

website in the next 12 months 

29 companies (19.1%) of the Internet users had intended to develop a website. 

Most of the companies were in Bangkok(27.6%) and Nakhon Ratchasima 

(27.6%). By sector, the largest group was companies in service sector (27.6%). 

The second large group was companies in manufacturing (24.1%).  

4.5.3.1 Reasons for developing a website  

Purposes of these companies in developing a website  (Figure 1.40) included  

     Promoting their company (62%) 

     Distributing their company's information (24.14%)  

     Establishing new distribution channel (20.69%) 

     Improving their company's image (13.79%) 

32