instance, do you ever get irritated when a checkout clerk asks you for a phone number, address, 

or zip code? If you're going to attempt to glean information about your customers, make it worth 

their while, through a discount on their purchase or putting them on your mailing list for 

notification about new merchandise. Customers, and information about them, helps to attract 

advertisers. If your site is doing volume business, related companies will pay for ad space. The 

rates you can charge will vary according to the makeup of your customer base, the products or 

services being advertised, and the content included in banners. You will have to put some effort 

into learning who visitors to your site are, but on the Internet, information is power..and money. 

http://aitcom.net/reseller 

3. NEW AIT CUSTOMER INFORMATION CENTER 

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Make sure your information stays up to date. If ever you need to let us know of a change in your 

physical or email address, go to http://aitcom.net/billing.htm to make an update and help us to 

better serve you. Whether your a first time entrepreneur or a veteran of being your own boss, 

you can never have enough information. That s why AIT created a business building library, 

primarily for our resellers to use though anyone can benefit. http://aitcom.net/reseller 

4. SALES AND MARKETING TIPS FOR YOUR BUSINESS 

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A CALL TO ACTION a. Put your contact information on every page at the bottom to include 

email address and phone number. Don t make your visitors struggle to find a single link with 

your contact information. b. Offer a discount for first time visitors. Be sure to link the discount 

with a short online survey or guest book so you can capture their information. AIT offers many 

cgi scripts free that serve this function. c. Try the AIT etools suite for FREE at 

http://aitcom.net/etools/ Includes some great interactive tools like a banner exchange, 

newsgroups, web based email and chat that help your visitors interact. d. AIT also offers 

SharePoint at http://aitcom.net/sharepoint which is great for online collaboration. Online surveys 

and discussion groups are a snap. e. Offer POP email accounts for free. AIT gives you an 

unlimited number for free. That means that you can give all your visitors a true POP email 

account they can use anytime from anywhere. And, you can create your own mailing list that 

updates them on new products and services. You can also give them email addresses for 

everyone in their office if you are a reseller. f. Use the AIT V queue to manage your customers 

from anywhere at anytime and maintain a history of Q&A. g. WAP enable your site now by 

visiting http://wap.aitcom.net/index.html. All AIT servers are WAP "wireless enabled" and 

studies show that at least 60 70% of the traffic to your site will be via a wireless device. Its free 

from AIT, so why not.